- An American Culinary Experience – Challenging American Food Stereotypes – https://www.youtube.com/watch?v=tZgSKI6kv30
- American Chef Chris Williams Explores Bessarabskyi Market in Kyiv – https://www.youtube.com/watch?v=2fwES0ZsMAU
FAS in the News
- “U.S. versus Ukraine Cookoff – Vikna Novyny” – https://www.youtube.com/watch?v=OgQG4yKGnnQ&feature=youtu.be
- “U.S. versus Ukraine Cookoff – 1+1” – https://www.youtube.com/watch?v=egHQMg3YXZ8
Leopolis Jazz Fest: June 27-28, 2019 – Lviv
During the last week of June 2019, FAS Kyiv hosted a booth at the Leopolis Jazz Fest – an international open-air jazz festival, held annually in Lviv (Ukraine). This event features concerts with over a hundred world class musicians, performing on three stages in the city’s downtown area, over 100,000 spectators and around 200 accredited press reporters. The Guardian included the festival on the list of the best European festivals.
At the booth, guests were able to watch professional Ukrainian chefs prepare dishes with premium American ingredients as well as collect promotional materials with detailed information on the quality and sustainability of U.S. products. Materials also included contact information of local importers, retail stores and restaurants where these products could be found. The U.S. Meat Export Federation (USEMF) offered beef brisket sandwiches and pork ribs to guests of the festival, proudly promoting U.S. meat products and the Alaska Seafood Marketing Institute (ASMI) served their delicious Wild Alaska Sockeye Rillete. Overall, the booth attracted over 1,200 visitors.
American Culinary Week: June 3, 2019 – June 7, 2019 – Kyiv
From June 3-7, FAS Kyiv hosted a number of events as part of its “American Culinary Week” initiative which sought to address Ukrainians’ perceptions of U.S. food and also encourage U.S. exporters to consider opportunities in the Ukrainian market. For the American Culinary Week, State Department sponsored a visit to Ukraine by American chef Chris Williams from Houston. Activities included a televised cook-off between Chef Williams and a prominent Ukrainian chef, site visits by a representative from the American Brewers Association to Ukrainian retailers as well as a tasting of Napa Valley wine, Duckhorn. During the cook-off the chefs used several premium U.S. products as ingredients including U.S. meat, seafood, cranberries, almonds, pecans, wild rice, sweet potatoes, wine and beer. The event featured remarks from U.S. Chargé d’Affairs Kristina Kvien and was attended by approximately 80 high-level individuals from the Ukrainian food and beverage industry. The cook-off also received generous coverage from local news agencies including Vikna Novyny and “1+1”.